How the App "Znam Majstora" Gained National TV Recognition

“We had a specific industry problem and wanted to help people solve it with a unique app. Our first plan was to test the MVP version in a couple of smaller cities in Serbia, but we didn't expect to encounter such positive reactions from users so quickly. Aetherius Solution’s team developed the first version in just 1 month!” - these are our client’s words.

I Know a Handyman (Znam Majstora) is an app where you can find an expert for any need, from building a house to changing a light bulb. Handymen publish their services, and users publish their needs for repairs. This app will make sure you find the right professionals for any kind of home service you need. After the work is done, you can rate the handyman in the app and make it easier for others to choose the best one.

In just the first 2 months, 68.61% was the app's average conversion rate, which is 18% more compared to competitors!

In this blog, we’ll share how I Know a Handyman (Znam Majstora) evolved from an idea into a TV-recognized success, showing how a strong development approach can make all the difference.

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What was the main idea behind the "I Know a Handyman” app?

When the client came to us, they had a clear problem they wanted to solve: to help people find skilled professionals and ensure the job would be completed on time with consistent quality. However, since the client is a non-technical person, i.e., a startup founder who wasn't familiar with the process of turning an idea into an app, the entire development and strategy was the responsibility of the Aetherius team.

Validating an app idea can be complicated without a technical background or experience in the development process. Our client needed a way to see how the app could look, explore its features, and make adjustments based on user needs, all before starting with development. They used the AppBuilder online tool to visualize the app idea. By doing that, the client could see a mockup of the app, understand user flow, and feel confident about the concept before taking it to the next stage.

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Our approach to planning and organization

If you are also in the process of developing an app, these are the steps that must be completed and which our team successfully handled, leading to the app attracting the attention of national television:

1. Organizing the idea:

Since the client had a clear vision but was unfamiliar with app development, our team took the lead in organizing and structuring the app idea into clear, actionable features. This involved discussing the core goals of the app and transforming them into a detailed plan.

2. Feature prioritization:

We worked closely with the client to prioritize the most important features. This step ensured the app would meet user needs. Our team helped the client make decisions on what should be built first and what could come later, keeping the project on track.

3. Technology selection:

Choosing the right technology was a crucial responsibility. After assessing the client’s needs and the app's requirements, we went with Kotlin Multiplatform (KMP) to provide flexibility, ensuring the app worked well on both Android and iOS platforms. We will discuss more about this in the following sections.

4. UI/UX design:

Your team handled the design phase, ensuring that the app was intuitive and easy to navigate. You created a user-friendly interface that reflected the client’s brand and vision while focusing on delivering a seamless experience for users.

5. App development:

With the features defined and the technology chosen, we took responsibility for building the app. This included coding, integrating the necessary APIs, and ensuring that the app functioned as intended across both iOS and Android.

6. Continuous testing:

Our team tested the app thoroughly to ensure it was bug-free and performed well. This step was crucial to guarantee the app would function smoothly for users, addressing any issues before the app went live.

7. MVP launch:

Once the MVP (Minimum Viable Product) was fully developed and tested, your team took care of the deployment process, ensuring the app was properly launched on the App Store and Google Play, making it accessible to users.

8. Post-launch support:

After the app was live, we monitored performance, gathering user feedback and making any necessary updates or improvements to keep the app running smoothly.

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Why did we choose Kotlin Multiplatform?

Choosing the right technology for an app is essential for both performance and user experience. The client came to us with the desire to release an MVP version as soon as possible without compromising the quality of the app. Since native development usually takes more time because you need developers for each platform (iOS and Android), we decided to go with Kotlin Multiplatform.

One person may create shared logic in Kotlin that will function natively on all platforms, reducing the need for different developers for iOS and Android. This makes Kotlin Multiplatform a great option for cutting down on development time. It also reduces development costs since updates and bug fixes need to be made only once, and there is no duplication of work.

You can have your MVP faster and, therefore, start validating your idea much faster than if you were waiting for a separate MVP version for each platform. It was also a budget-friendly option for the client, considering that the app is more complex and they had plans for additional features. It is cheaper to maintain a Kotlin Multiplatform app since there is only one business logic code to keep an eye on. All updates, bug fixes, and new features are implemented in one place.

Want to know more about the technical side of how we solved the challenges with the app?

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How did Znam Majstora gain national TV attention?

The success of Znam Majstora wasn’t just about having a unique idea; it was also about how the app addressed real needs in a practical, user-friendly way. When national television took notice, it was because I Know a Handyman (Znam Majstora) stood out as a solution that could positively impact communities by connecting people with trusted handymen and service providers.

The challenge of finding a good handyman has been an ongoing issue for years, with no effective solution in sight. Handymen are often hired based on recommendations, but users frequently report that work isn’t completed on time or the service quality is lacking. As this becomes a societal issue, the need to address it grows. Our clients came up with a solution by wanting complete transparency through an app. We developed a feature that allows users to rate the handyman once the work is finished, helping others know what to expect.

Here you can find the video from the TV show.

The development process for Znam Majstora was a collaborative effort between our team and the client. Through constant feedback and close communication, our developers ensured that the app aligned with the client’s vision. What was particularly important to the client was that the same people worked on the project from start to finish. This made communication smoother because they knew exactly who they were working with, which helped build trust. This partnership was a key element in the app’s success.

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How to find a trusted development partner?

For entrepreneurs, selecting the best mobile app development company is essential since it will impact the entire project and the quality of app development services they receive. The decision is made even harder by the large number of app development companies, particularly for startups that must select the best partner in order to grow and enter the market as quickly as possible. Finding the ideal developers is only one aspect of the process; another is to find a company that supports your goals and vision.

Where to start?

Before you start researching company websites, decide what is most important for you to see on their website: whether it is industry knowledge, the technologies and app development services they offer, case studies and previous clients, the team you will be working with, only MVP development services or anything else that seems most important to you at that moment.

Additionally, remember that looking through the company's LinkedIn profile can be helpful! Many people base their selections only on the content on the website, but by looking at their social media pages, you may frequently get a better idea of the team in general. Building trust with the developers you are working with becomes easier through effective communication with team members.

Analyze the company's past client work. Perhaps there is an app that is similar to your concept, and you can get a more thorough overview of how they have already handled difficulties, what their development process is, and whether that is the approach you want to use for your project.

The most crucial element is the company's experience and knowledge, but keep in mind that many newer development companies may not yet have many clients, but they do have highly qualified and skilled developers. Because they want to prove themselves, these mobile app developers can help you realize your idea far more successfully than companies that have been in business for years.

Here you can find more tips for choosing the right development partner.

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Key takeaways for startups with app ideas

Start with a clear problem

The idea behind Znam Majstora originated from a common, real-world problem: finding a reliable and trusted handyman. If your app idea solves a clear issue that your target audience faces, you’re more likely to succeed. Start by identifying a specific problem and work on offering a practical solution.

Feature prioritization

One of the key elements that made Znam Majstora stand out was its focus on transparency. By allowing users to rate handymen after completing their work, the app built trust between users and service providers. If you’re developing an app, think about how you can prioritize features and start with ones that solve the main problem, and later think about upgrading them.

Choose the right development approach

In the case of Znam Majstora, we chose Kotlin Multiplatform (KMP) to build a cross-platform app that would work on both Android and iOS. For startups, selecting the right technology is crucial since it can impact the overall budget. KMP helped us save development time while ensuring quality on both platforms. Think about the scalability and efficiency of your technology choices to ensure your app is both cost-effective and innovative.

Work on improving communication

What made the development process smooth for Znam Majstora was the consistent communication between our team and the client. The same team worked on the app from start to finish, building trust and understanding the client’s vision clearly. For startups, maintaining a transparent relationship with your development team can make a huge difference in the success of your project.

Start with MVP development

Znam Majstora started with a minimum viable product (MVP) focused on connecting users with trusted handymen and offering a review system. This allowed them to validate the idea quickly without spending too many resources in advance. When launching your app, focus on your core feature set first and gather user feedback before expanding or adding more features.

Don’t forget the importance of UI/UX

A key factor in Znam Majstora’s success was its simple, user-friendly interface. The app was designed with the end user in mind, making it easy for anyone to find and book a handyman. Great UX is essential; if users can’t easily navigate your app or don’t enjoy using it, they’re likely to move on to something else. Always prioritize usability and simplicity.

Iterate Based on Feedback

Once Znam Majstora launched, it was important to listen to users’ feedback and continuously improve the app. By refining the app and adding new features, like the rating system, the app met user needs. Always stay open to feedback and use it to make your app better. Continuously iterating is key to keeping users engaged and ensuring long-term success.

All this helped the app to have a 68.61% average conversion rate in the first 2 months, which is 18% more compared to competitors!

By following these takeaways, you can create an app like Znam Majstora that not only solves a pressing problem but also attracts users, builds trust, and gains media attention.

Are you ready for your app to achieve similar success? Contact us today to create a plan together and ensure you're working with a trusted team!